Video games & storytelling!

Here's a very funny youtube video about video games and storytelling!
GO TO IT, you won't regret it:

Corporate Sponsorship

Last week's readings were all about convergence culture. The introduction talked primarily about the meaning of convergence culture as well as what the rest of the book would entail. The next two chapters were about Survivor and its internet fan base and American Idol and its advertising ploys.

Convergence Culture

In the introduction to his book, Convergence Culture, Henry Jenkins discusses the direction in which he feels media are moving. Recently there has been an increased focus on what he calls convergence of media, the bringing together of multiple services on one device. Convergence accelerates 'the flow of media content across delivery channels' (CC, 18) allowing companies to expand their market. Corporations are not the only groups affecting this shift in media culture. Consumers are, according to Jenkins, actively involved in what they receiving.

ads: the benefits of reality television

In the first chapters of Convergence Culture, Henry Jenkins discusses the collective communities formed through convergence culture and the influence of product placement. Shows such as Survivor often have a strong fan base that attempt to figure out "spoilers." Curiosity drives viewers to watch this show, and speculating about upcoming events brings fans together on online websites. Fan fiction is very popular as well because fans share it with one another as they immerse themselves in the realm of the show.

Convergence Culture

Jenkins stated that "circulation depends on consumers active participation" and later, "consumers need to seek out new information to make new connections." Today, there are starting to be many examples of consumers actively participating in reality shows and dramas. Lost is a good example of consumer participation even outside of fan based culture. Yes, there are plenty of fans who live to figure out Lost with the help of their "online communities", but beyond that I feel that we as consumers are right where the producers want us to be. We are sucked in to Lost.

online communities

In Henry Jenkins' Convergence Culture, he discusses how new and old forms of media are interacting and coming together. He spends a good deal of time talking about collective intelligence, which he defines as the "ability of groups of virtual communities to leverage the combined expertise of their members" (page 27).

You have 3 seconds. impress me

The main idea for the chapter "Buying into American Idol" is about the audience's reaction to reality shows and how the industry makes money off us. The part I found most interesting was about the Apple Box Production's poster. The main question they ask is "How does the viewer's search for compelling content translate into exposure to sponsored messages?"


I was talking with some friends last weekend about polaroids. Apparently they are being discontinued to encourage digital photography as the main media for accessing instant photos. My one friend, in particular, was concerned about how this would affect our documentation. There is something about holding a photo developed from film that is really special to me and my friends now. We all love polaroids and that element of surprise that comes out of watching the photo appear. It's even more fun to go to the store and pick up photos developed from a disposable or roll of film.

cold cases in media

On April 3rd, I attended a talk by Professor Smith about the cultural representation of "cold cases" from the Civil Rights movement in media. What I found interesting from her lecture is the persistent power of the movement on our society from the "Eighties" until today. The popular mainstream view of the movement is that it led to equality for all and forced integration in the deep South. What we need to remember is that there was no such thing as a "monolithic South." It was in fact very diverse in how classes dealt with racial issues.

convergence culture

in convergence culture, Jenkins talks about the merging of different technologies in todays world. one of the things that he brings up in the introduction are cell phones and and their evolution. in the beginning a cell phone was so huge it had to be awkwardly put into a purse or briefcase. now they are so small that they can fit into the tiny pocket of your jeans. but size is not the only thing that has changed. The new demand for the ability to communicate to people from anyplace has led to cell phones having internet use.

Syndicate content