As the hard copy of the syllabus I gave you indicates, this course has two websites, this one on my own teaching website,, and one on Claremont Conversation ( You may use either or both of them for your blogging purposes. Near the end of the semester, I'd like us to talk some about the relative merits and difficulties of these two different technologies -- how easy or complex they are to work with, how pleasant (or not) they are to read, what kinds of interaction they facilitate or prohibit. As you work on these sites, pay attention to how you use them, and to how they feel.

This is a comment or discussion on the Long Tail by Chris Anderson

Let's look at the bell curve and say that Blockbuster or conventional market will only carry the product that is at the center of the curve where more than half of the products are on-demand. So, if a seller want to capture 100% of the sales, then by adding the rest of the long-tail which is the last 15% at both end of the curve, then you have the 100% of the product. How much cost it will be for keeping those 15% or the product in the inventory is another questions. Nevertheless, to have a variety of the long-tail product is interesting. Is it worth it? Of couse, since there are consumers on this end. Netwise, once the consumers discover where are the rare or antiques nets who carry these products the sales will grow exponentially? may be. However, due to all of the consumerism and pattern and types the consumers will end up have to put up with the junk email that comes every minutes of it. So, there the benefits and the lack of benefit thereof.

My favorite video/song:


Damn HTML tags and YouTube can be a pain. Drupal won't let me embed the video but I can put up the link to it. :(

I've added "full HTML" to your possible input formats (see the link below any entry window), so you should be able to embed now:

In The New Media Reader, the first two introductory chapters provide an overall idea of the sequence of the book, the background and history of the evolution of the new media, and what new media is. In the first chapter, Inventing the Medium, Murray gives an overview of the new media concept and the overall detail of the book. On page 8, I like the sentence “New media in any age are always distrusted media.” It is quite interesting. It makes me think about one new medium in this era, the Internet. Now we have lots of media, such as newspapers, TV, radio, and movies but the Internet is a new type of medium that has many effects on people, especially teenagers. This chapter reminded me of four articles that we read in class last week. The Internet has high potential for persuading people to do something. For example, one article talks about how only a few people buy an older book that it is not popular, but when some people suggest that if you read a particular new book, you should read the old one as well. It turns out that more people buy the old book if it is recommended by other people. The Internet can build a new trend in the cyberworld.

The next chapter, New Media from Borges to HTML, makes me ask myself what is new media in the context of this book. Manovich, the author of this chapter and The Language of New Media, claimed that The New Media Reader is a great source for providing an understanding of new media and new media art. He claims that Human Computer Interaction (HCI) is a new media art and people who create this concept are major modern artists. The author also provides eight propositions of new media, which gave me more insight about new media. However, I am still not clear about the difference between cyberculture and new media. This section seems like a bit of summary of his book, The Language of New Media. From his perspective, new media emerges from two concepts between technology and ideas.

I have some interesting funny stuff to share with you. I think it is quite related to our discussion last week.
Pizza and privacy.
I know this video from security class last semester. It is fun but if it happens for real, what do you think about our privacy?

Networking or Notworking.
I got this from I really like it. And just so you know, I don’t have facebook account yet. :D


This blog comment is about Chris Anderson's article, "The Long Tail."

The new economic model for the media and entertainment industries is absolutely fascinating to me. While the 20th century was about "hits," the 21st century is about "misses." Now, consumers have access to what they want and how they want it. For example, my friends and I like Hip-Hop music, but are offended by the explicit lyrics in the songs that are released by major record labels. As a result, we have found alternatives to these so called Hip-Hop "hits" on the Internet. In fact, there is an abundance of high quality Christian Hip-Hop and R&B music that hasn't made it to the mainstream, because it isn't defined by society as a "hit." While all the options available to consumers can be overwhelming at times, the new economic model gives a certain amount of power back to consumers, who are no longer limited to the products and services that are backed by millions of marketing dollars each year.

According to venture capitalist and former music industry consultant Kevin Laws, "The biggest money is in the smallest sales." The Long Tail is so big that the so called "misses" or "non-hits" make just as much money, if not more money, than the "hits." The market that lies outside the reach of the physical retailer is big and is getting bigger each and every day.

Oops. So as I mentioned in the instructions above, I don't want you to add comments to another post, unless they're genuinely comments about that post; I want you to create a top-level post instead for your own response. Unfortunately, I think I hadn't given you all the appropriate permissions you need in order to do so, but I've updated the access control, and you should now be good to go. Thanks, and see you in class this afternoon.

i agree with this article in theory...

However, one of the examples the article uses is Jon Krakauer's Into Thin Air and how it helped to increase sales of Touching the Void. Although i have not read the later, i hardly ever buy a book because people who liked x also liked y. For me, i rely on the nyt's best sellers (some of the time) and national best seller's (all of the time). Too many times have i been disappointed by book recommendations and there is such an investment (at least for me) when starting a new book.